I consider unified branding – which is just similar user interface (UI) designs with some marketing sprinkled on top – and usability testing – the only ‘real’ way to determine user experience (UX) – both opposite directions to approach the … Read More
Near the end of the summer in 2013, I and a group of other web developers and marketing personnel started to look forward to the West Virginia School of Public Health’s 2014 website redesign. The School of Public Health’s last … Read More
In the book Simulacra and Simulation Jean Baudrillad concludes that “everywhere the Hyperrealism of simulation is translated by the hallucinatory resemblance of the real to itself,” ergo skeuomorphism is design simulation appearing like reality.
Skeuomorphism refers to both a digital … Read More